Showing posts with label Industry. Show all posts
Showing posts with label Industry. Show all posts

Saturday, January 29, 2011

The new formula for success in the music industry

Hardly anyone in the music world knows that the old formula, how to successfully promote a new law is outdated. The record companies are all aware that there is a big problem, but have no idea what is the solution. What I understand is that they are incapable of producing and investment take their time in the studio, the cost of a good video, the budget for advertising and the cost of the first promotional tour on the road with the profits to a CD first hit.A measure must be able to repeat and sustain their early success in the studio for a record company to make a profit, because the investment has increased dramatically. Mid-1990s, record companies have given acutely aware that there are no negotiations with songwriters, the songs can continue to write more hit. All the new acts from the mid-1990s, one, two, maybe three good More songs, and any person who bought a CD in the meantime thatThe time to testify.

Record companies know that MP3 downloads are affected in the Internet is a factor that has negative returns. Put together with their inability to find a sustainable new acts and you have two main reasons why so many record companies lose money. Who does not lose money are those who pursue a library of famous artists of the past that they sell. Record companies now understand that the Internet is the newmedium that is here to stay, and everyone is trying to figure out how to take advantage. Your model has always been to see the numbers, analyze trends, and then try to jump on board and ride the wave as long as it takes. When I told them what is the answer to their problems, just do not know what to do with the information.

Music Hit

The new formula for success factors of law first, and then use the full potential of the Internetthe artist to bring the attention of the world.

The new formula for success in the music industry

Step 1: For success, you must have a
Hit. So what happened? It 's a song that is so catchy that after listening to him jump once, can not people from their heads, and they will spend money to have the CD. The best producers could not a success without these types of raw materials. My old friend Gary Kelgren said it best - "You can not polisha turd. "

Step 2: For Internet Music Artist hit the course, you must generate one or more shots were of that right, but you also need "a" Hit-hit site to site. What is a? Course, is one with the thousands of "hits" per day, but it's not the point. The point is that in the same way that a listener for a hit, a site must be interested, please take a net-surferwithin the first 50-10 seconds and hold their interest long enough for her to find hit songs and listen to them. But it should also entertainment content for people to read and enjoy, because a good web site is a much more complex than entertainment. The best websites are those that have a strong creative writing and will not be digested in one sitting, so people keep coming back for more entertainment. This type of website may be virtually impossible from a Web pageDesign related, because this is really funny and creative writing is not for sale at any price. This means that the successful artists of the future requires more than just a musician, to be to fully exploit the new medium, because the site must reflect the artists 'personal expression, and no one can, with the exception of' artist.

Step 3: Promotion of Creative Internet. The new formula for success you can not even get an advertising budget to promote correct siteTo achieve this, thousands of hits per day if the promotion is quite creative. But the previous two steps are prerequisites for success in the new medium. A less promotional tour road is unnecessary and superfluous, to a wide audience through the creation of an Internet fan club and the sale of CDs enough for a road tour, which will be developed to justify a profit again. The new formula also contains the potential of old distribution networks obsolete costly, becauseBuy directly from the Internet may eliminate the need for retail mark-up, and then maximize profits for everyone. The Recording Industry Association of America has the correct data on what music is sold as a market, unlike what is played on the radio and what to look for the majors. They are sold out for the Beatles as the biggest selling act / artist of all time with 166.5 million albums in the U.S. alone. Elvis is second with 117.5 listmillion units sold, Led Zeppelin third with 106 million units sold, while the top 25 are dominated by classic rock bands like The Doors, The Rolling Stones, Pink Floyd, Eagles and many others.

I find it very significant that these statistics are geometrically more times the number of albums sold during their lifetime performance. What happened and is happening is that today's young people to discover and buy them in bulk for their music.Traditionally, the record buying public have always been young people aged 12-25 and have not changed the demographics. This means that the potential for gains in New Classic Rock & Roll Music is beyond calculation.

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Wednesday, November 3, 2010

Hitting it Big in the Music Industry

Music hit


Whether you're running a rock band or a rap group, the rules are always the same. You have to get signed if you want to make it into the big time. Until you hit the worldwide spotlight, you're going to find yourself just scraping by.

If you want to get the attention of the record labels, there are some things you and your band will have to do. This article goes over a few of the more often overlooked tactics.

The first step to getting signed is getting a fan base. Obviously, record labels are prone to think that if your group can draw a crowd on the local level, you're likely to be able to draw a bigger crowd on the national level.

Learn to think about the business side of the music business. A record label is looking for one thing: profitability. And if you can show that you already have a built-in audience, they label executives are way more likely to see the potential for your group.

You may well wonder, how do you build a fan base? Well, it is like anything in life worth doing. It takes work and fortitude. The "If you build it, they will come" mentality will not help you here. You actually have to do some planning and strategizing to get your music before fans.

Facebook, MySpace and Twitter are the big three places to get your music heard by potential fans. This is where you need to focus your energies.

Social media sites are an excellent way to let people know about your group and what you are up to. Learn the three major networks and use them frequently. Anytime you have anything moderately interesting to say, let your fans know. Put out a blast when you are about to have a show. Then recap afterward. Especially alert folks when you are writing or recording new songs.

This is just the bare bones. There are literally hundreds of creative opportunities, whether you play at a local festival or get your music heard in a commercial. Try everything and you will get to the big time.

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Friday, September 24, 2010

Careers in the Music Industry


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Careers in the music industry include: artists, engineers, producers, management and other behind-the-scenes people who are in the business of capturing, recreating and marketing sound.

These professionals are experts in many fields such as; acoustics, electronics, production, broadcast media, multimedia, marketing and business. These careers focus on turning a creative spark into a final product that in the music industry means a hit record.

THE ARTIST The overall quality of a recording begins and ends with the artist. Careers as a recording artist have several ingredients that drive the industry; charisma, technique, emotion and the ability to command an audience. A carefully planned and well-produced recording will act as a framework to showcase the talent and soul of the artist.

THE PRODUCER Of all the careers in the music industry, the producer's job is one of the most important. Primarily, the producer helps the artist and record company create the best possible recorded performance and a final product for the buying public. This involves guiding the artist through the recording process, including; controlling the finances, selection of songs, and maintaining the focus on the artist's vision.

STUDIO MUSICIANS & ARRANGERS Other examples of careers in the music industry are found in studio musicians, back-up singers and arrangers. Often times the services of these professionals and sometimes even entire orchestras are called in to provide richness and depth to the performance of the artist or vocalist.

ENGINEER One of the most technical careers of the music industry is the job of the engineer. Through the use of recording technology, the engineer must be able to express the artist's talent and the producer's concepts. Actually the job of the engineer is more of an art form, there are no magic formulas, the process is subjective in nature and it relies on the tastes and experience of those involved. Simply put, the engineer uses their artful knowledge of recording media technology to produce the best possible sound, taking into account the intended customer and media used for sound recreation.

ASSISTANT ENGINEERS An entry-level position for an individual interested in careers in the music industry, specifically that of an engineer, is an 'in-training' or Assistant Engineer. Assistant Engineer's might assist in the placement of microphones and headphones, run the tape machines, help with session documentation and maybe perform rough mixes and balance settings on the recording boards.

MAINTENANCE ENGINEERS The Maintenance Engineers make sure that the studio equipment is in top condition, regularly aligned and repaired when necessary. Large studios may employ a full-time maintenance engineer, but smaller studios often use the services of free-lance engineers and technical service companies.

MASTERING ENGINEERS The Mastering Engineer tweaks the final version of the recording in order to present the "master" recording with the best possible sound for marketing purposes.

STUDIO MANAGEMENT and the SUPPORT TEAM Additionally, there are other careers in the music industry that are support positions behind the scenes:

· Studio Management, this person manages the people in the studio supervising the bookings, accounting and marketing.

· Bookings Manager, this person keeps track of the schedule of studio usage and billing.

· Support Staff, the assistants that keep everyone happy and everything running smoothly.

ARTIST MANAGEMENT, MARKETING, DJ's, INSTALLERS, DESIGNERS, ETC. The following is a partial list of other careers in the music industry:

· Artist Management

· Artist Booking Agents

· A & R (artist & repertoire)

· Manufacturing of product

· Marketing of product

· Distribution of product

· Web Development

· Costume and Wardrobe Design

· Graphic Arts & Layout

· Tour Management

· Live Sound & Lighting Technicians

· Artist's Personal Assistants

If you are interested in the business of sound recording, you will quickly find out that it can be difficult to get into. It may seem like a glamorous job, but it takes a ton of self motivation, good networking skills, perseverance, talent and personality to get into the business. Even if you have a degree from a recording school, sometimes it is who you know, that is more important than what you know. However, if you are committed and willing to do what it takes, there is a wide variety careers in the music industry.

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Saturday, September 18, 2010

Today's Music Industry - How Technology & the Internet Has Changed It


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The music industry has been changing greatly. Today, there are more & more opportunities for anyone who is an aspiring musician to get noticed, whether they be a singer-songwriter, rock band, rapper, or producer. The creation of Myspace (& other musical online communities) allows for exposure of people's music. With a self-produced demo, you can post your songs up on Myspace, and after establishing a great following of fans, Major Record Labels might notice you & even choose to sign you. This is very different from the olden days, when trying to get your music exposed wasn't as easy.

Also, the creation of mp3's, online music stores & distributors (such as iTunes, Soundclick, & Pure Volume), has made it very easy for artists to distribute their music. No longer will you have to go to a studio to record your songs onto cd's in order to give out to your friends and other people to listen. All you have to do is buy a computer, and with the necessary digital recording programs out there available, you can record your songs as mp3's & distribute them all throughout the internet. Obviously if your songs are good enough, people will like them and pass them along to others, and you will get noticed.

Besides audio recording, digital technology has made the creation of music easier in other aspects. Due to more & more developments in digital audio workstations, anyone can produce their own music at home. No longer will you need to buy drum kits, keyboard synthesizers, & other music production hardware. You can go through the whole process of creating your own music through the use of your home computer. Anyone including YOU, can make your own hip hop & rap beats using simply your computer!!!

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Friday, July 30, 2010

The Music Industry - Spinning a New Business Model


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The Internet has impacted all of the arts, but no sector has been hit quite as hard as the music industry. With CD sales fading and radio play shrinking, recording artists are finding less opportunities to get their music heard. To survive, many musicians are becoming brands in the service of brands. The industry is in such a free fall that advertising avenues are filling the shoes that music labels once did. During most of rock's history melding music in the service of a product was anathema. But this is a very different world; in the past musicians and record labels could make a good living off of selling records and CDs. An artist didn't have to sell his or her music to an advertiser or TV show to turn a profit. But with the advent of Napster and subsequent sites, the days of platinum and double platinum record sales are quickly fading.

Now most bands make their money off of touring, merchandising and yes, melding their music with products. Lady GaGa's Bad Romance is a product placement wet dream come true. The video is filled with brands galore. But she's not the only one going down that road; everyone from Iggy Pop to Velvet Revolver to Depeche Mode has cut deals with products and brands. Although Steve Jobs helped to put some life back into music with iTunes as a way to generate revenue, it's a far cry from where things stood in the '60s, '70s, or '80s. As the industry shifts, artists have to rethink their approach and their career paths.

The downside is that labels are no longer there with the famed A&R reps grabbing bands off the streets and turning them into stars (not that it was ever that common an occurrence to begin with). The upside is that there is now more of a level playing field. Via the same Internet that broke the old music model, singers, bands and musicians are discovering new models and approaches. The traditional opportunities of the record label's star building machine aren't as great as they were when Cream, the Stones, Madonna or the Chile Peppers initially made their marks. The music world is shifting, but as one door closes others open. To those artists who are willing to embrace change, new and exciting avenues and business models are appearing. Via the net, more artists have an opportunity to get known and develop a career. But, it has become more of a do- it-yourself world. Musicians who learn social media, blogging, and traditional PR will continue to build a buzz, establish a presence and create a fan base. Those artists who embrace change will still find ways to succeed, make an impact and build lasting careers.

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Thursday, July 22, 2010

Music Industry Directory


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music industry is perhaps the easiest way to become rich and famous, this is why many people rush to record companies to secure a record deal. Because of this increased competition in the music many times, the real talent is overlooked. If you think you have talent, need to understand not only good, but the best in the industry, then you know that the conventional way of approaching a record company, no longer works. If you have arecording contract with a label, then you must fight your way through the competition so that people known by the company label.

There are nearly a hundred record companies nationally, but few are able to guarantee a career in the music industry. So before you decide to sign any agreement, and need for research on the label, you need to know their advertising tactics, and their success rate. There are many record companies, which have a high success rate andare very friendly to the artist, has the right talent. Get information about these companies when the industry access to music directory. The list contains all the information, the address of a record company A & society representatives, the number of visits including the percentage released by the company's success so on and so forth. You can access the regional directory that provides information about the company, a particular region or list on basis of theremusical direction, the information of the companies that are gender-specific.

After all the information yet to begin preparation for the approach of labeling can. Before going to knock on the label, it is best if you have already created your presence was music in the world. This can be done by the giant fan base which is the decisive criterion for a label to notice, take an artist.

If Directory Access music industryFeel free to visit Reachfame.com.